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We are Nottingham’s & Mansfield's One Stop Sewing Shop for all your Sewing Needs. 
Welcome to Sewing Direct - The UK's Premium Seller of Sewing Machines & Accessories - Spend £40 + to get free UK mainland delivery

How are you doing?

The Benrina offers are now live on our website, and the video below on YouTube runs through them.

We now Also Stock Aurifil Thread.  - Click here, the colour choice will grow as we sell these, so please buy some thread. 

We are also growing our range of plans from Makower - Click here

And before I go, we have some Bargains fabric you might want to have a look at. - Click Here 

Any questions, let me know. 

Happy Sewing 

Duncan 

Here are the Bernina May offers for 2025 from Sewing Direct. As you can see, there is a wide range of offers, including the overclockers and the 700 series embroidery machines.

There is also a foot of the month, you will see all the offers and links below. If you have any questions, please let me know.

Happy Sewing Duncan

L450 Overlocker - Special RRP £495 - Save £100.00 - https://sewingdirect.co.uk/product/bernina-l450-overlocker/

B700e Embroidery Machine - Special RRP £2495 - https://sewingdirect.co.uk/product/bernina-700-embroidery-only-machine/

Bernina 475qe - Free Walking Foot & Free Foot 72S https://sewingdirect.co.uk/product/bernina-475qe-quilters-edition/

Bernina L890 - Special RRP - £4245 PLUS Free Trolley Bag and Accessories Case- https://sewingdirect.co.uk/product/bernina-l890-overlocker-coverstitch-combi-machine/

Bernina L860 - Special Retail £2745 PLUS Free Trolley Bag - https://sewingdirect.co.uk/product/bernina-l-860-overlocker/

Bernina L850 - Special Retail £2245 PLUS Free Trolley Bag - https://sewingdirect.co.uk/product/bernina-overlocker-machine-l850/

Bernette - B08 Straight Stitch Machine - Heavy Duty - Special Retail £1299 - https://sewingdirect.co.uk/product/bernette-08-straight-stitch-heavy-duty-machine/

b64 Airlock - Special Retail £895 - https://sewingdirect.co.uk/product/bernette-b64-airlock-overlocker/

Bernette b68 Air Thread Overlock & Coverstitch - Special Retail £1195 https://sewingdirect.co.uk/product/bernette-b68-air-thread-overlock-coverstitch/

May foot of the month is #44 Echo Quilting - https://sewingdirect.co.uk/product/echo-quilting-and-cutwork-foot-44c/

Bernina 475QE Quilter's Edition ** April Offer Free Walking Foot & Ruler foot 72s *** - Click Here

Bernina 590 Sewing, Quilting & Embroidery Machine ** April 2025 Offer FREE Embroidery Unit ** - Click Here

Bernina B770QE Plus ** April 2025 Offer** - Click Here

Bernina L890 Overlocker - Coverstitch Combi Machine ** Offer End June 30th 2025** - Click Here

Bernina L 860 Overlocker ** Offer End 30th June 2025** - Click Here

Bernina L850 Overlocker Machine ** Offer Ends June 30th** - Click Here

Bernette b68 Air Thread Overlock & Coverstitch. click Here
Bernette b64 AIRLOCK Overlocker - Click Here

Free-motion couching foot # 43V ** April foot of the month** - Click Here

Do you subscribe to a fabric box?

We're thinking about launching a Sewing Direct Monthly Subscription Box and would love your thoughts!

You’d be able to choose between quilting or dressmaking, and each month, we'd send you a box filled with fabric, thread, and patterns—everything you need to sit down and start sewing.

Would this be something you'd be interested in?

Let us know in the comments below!

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Please note that the image is an AI-generated image and was only done to try to add a little bit extra to this post. The box will not look like this. But It will be a box of fabric and items.

March Bernina Offers.

March 2025 brings a flurry of excitement for sewing enthusiasts as Bernina unveils its highly anticipated offers, presenting a fantastic opportunity to snag top-notch sewing machines and accessories at unbeatable prices. With special promotions tailored for both seasoned professionals and passionate hobbyists, this is the perfect moment to elevate your sewing projects. Whether you're dreaming of upgrading your trusty machine or exploring a wide range of discounted sewing tools, Bernina's exclusive sewing bundles are designed to inspire your creativity. Don't miss out—these sewing machine deals and sewing accessory promotions are crafted to transform your crafting experience into something truly extraordinary. Visit us in Nottingham or Mansfield, or browse online to take advantage of these limited-time offers and watch your sewing skills soar.

Explore Bernina's March Promotions

March is the perfect month for sewing aficionados to explore Bernina's exciting promotions. With a variety of offers on sewing machines, exclusive bundles, and discounted tools, there's something for everyone. Whether you're a professional looking to upgrade your equipment or a hobbyist seeking to expand your collection, these promotions are designed to meet your needs. Dive into the details of each category to discover how you can enhance your sewing experience.

Bernina 770qe Plus Offer for March 2025 - Click here.

Bernina 590 offer - Click here.

Bernina 480 Offer: Click Here

Bernia L450 Overlock Offer - Click Here

The accessory of the month for March 2025 is the Bernina Midi Embroidery Hoop. Click here

One of the most common questions we hear at our shop is, "Which Bernina 5 Series sewing machine should I buy?" To help answer this, we contacted real Bernina 5 Series owners and asked them why they chose their specific models. Their insights provide a firsthand look at what makes each machine special.

If you're considering a Bernina 5 Series, check out our selection here: Bernina Sewing Machines.

Bernina 570 QE: A Versatile and Popular Choice

Many owners rave about the Bernina 570 QE for its combination of quilting features, ease of use, and quality stitching. Here's what they had to say:

Bernina 590: Ideal for Embroidery and Quilting

If embroidery is a priority for you, the Bernina 590 could be your perfect match. Here's why some owners chose it:

Bernina 535: A Quilter's Favorite

For those who prioritize quilting with smaller feed dogs, the Bernina 535 is a great option.

Why Bernina? Quality, Durability, and Performance

Regardless of the model, Bernina owners consistently praise their machines' build quality, longevity, and precision. Some common reasons why sewists choose Bernina include:

Choosing the Right Bernina 5 Series Model for You

Each Bernina 5 Series model offers something unique, so the best choice depends on your specific needs. If you prioritize quilting, the 570 QE or 535 might be ideal. If embroidery is a focus, the 590 offers fantastic features. No matter which model you choose, a Bernina machine invests in quality, precision, and long-lasting performance.

Check out our full range of Bernina sewing machines here: Bernina Sewing Machines, and find the perfect model for your sewing journey!

For sewing enthusiasts and professional crafters alike, selecting the right sewing machine can significantly enhance your creative journey. When considering an upgrade from the Bernina 5 Series to the Bernina 7 Series, many users find themselves captivated by the transformative features that the latter offers. With its larger throat space, enhanced embroidery capabilities, and automatic threading, the Bernina 7 Series opens up a world of possibilities, making it a trusted companion for intricate quilting projects and expansive embroidery designs. Whether you're drawn to the Bernina 790Pro for its extensive stitch options or the Bernina 770QE Plus for its superior harp space, these machines are designed to inspire and empower your sewing experiences. In this exploration, we will delve into the compelling reasons to choose the Bernina 7 Series, highlighting its unique features and benefits that cater to passionate crafters and sewing professionals.

Why Choose Bernina 7 Series?

Advantages in Throat Space

The Bernina 7 Series stands out with its impressive throat space, offering significant advantages for both quilting and embroidery enthusiasts. With models like the Bernina 770QE Plus and Bernina 790Pro, users benefit from a larger area to maneuver fabric, making it ideal for expansive projects. This spaciousness is a game changer for those working on large quilts or intricate embroidery designs, eliminating the hassle of constantly readjusting fabric. The increased throat space also enables the use of bigger hoops, enhancing the versatility of your projects.

This feature is particularly appreciated by those who have transitioned from the Bernina 5 Series, noticing an immediate improvement in ease and efficiency. Overall, the Bernina 7 Series provides a more comfortable and productive sewing experience, aligning perfectly with the needs of dedicated crafters and sewing professionals.

Enhanced Embroidery Capabilities

The Bernina 7 Series elevates your embroidery projects with its superior capabilities. Models like the Bernina 790Pro offer larger embroidery spaces, allowing you to work on more ambitious designs without the constraints of limited area. This enhancement is pivotal for crafters who want to push the boundaries of creativity with intricate patterns and textures. The automatic threading feature further simplifies the process, saving you time and reducing frustration.

Users transitioning from the Bernina 5 Series will notice a significant boost in speed and precision, enabling them to complete projects more efficiently. This series is particularly advantageous for those who sell their creations at craft fairs or online, as the faster and larger embroidery options increase production capabilities. In essence, the Bernina 7 Series transforms your embroidery experience, making it more satisfying and productive.

Improved User Experience

The Bernina 7 Series is designed with user comfort and convenience in mind, significantly enhancing the overall sewing experience. A key highlight is the advanced lighting system, which provides better visibility of your work, reducing eye strain and allowing for more precise stitching. Additionally, the intuitive interface of the Bernina 7 Series, complete with a touchscreen display, simplifies the process of selecting stitches and customizing settings.

Another user-friendly feature is the machine's robust build, offering stability and durability, which are crucial for crafting high-quality projects. Owners of the Bernina 5 Series who upgrade often note the smoother, quieter operation, making sewing more enjoyable and less intrusive in shared spaces.

Overall, the Bernina 7 Series transforms sewing into a more efficient and pleasurable activity, catering to both hobbyists and professionals who seek reliability and ease in their creative endeavors.

Upgrading from Bernina 5 Series

Benefits of Larger Hoops

Transitioning from the Bernina 5 Series to the 7 Series introduces users to the benefits of larger hoops, which are indispensable for ambitious sewing and embroidery projects. The expanded hoop size facilitates the creation of large, continuous designs, minimizing the need for frequent repositioning and alignment. This feature is particularly beneficial for those who enjoy quilting or creating expansive embroidery projects, as it enhances both efficiency and precision.

sers have noted that larger hoops allow for more creativity in design placement and sizing, accommodating complex patterns that smaller hoops simply can't handle. This upgrade not only saves time but also improves the quality of the finished product. For those who have outgrown the limitations of the Bernina 5 Series, the 7 Series’ larger hoops provide the perfect opportunity to expand your crafting horizons and tackle more intricate projects with confidence.

Quilting and Embroidery Versatility

Upgrading to the Bernina 7 Series unlocks a new level of versatility in quilting and embroidery, perfect for those who crave creative freedom. The enhanced features of this series, such as wider machine embroidery stitches and a larger harp space, allow for more diverse project possibilities. The wider stitch options offer the flexibility to experiment with decorative patterns, adding unique touches to your creations.

For quilters, the increased harp space makes maneuvering large quilts more manageable, enabling intricate designs without the usual constraints. This is particularly appreciated by users who found the Bernina 5 Series limiting in terms of project scale and complexity.

Overall, the Bernina 7 Series provides unparalleled quilting and embroidery capabilities, ensuring that your projects are both innovative and expertly crafted. This upgrade is ideal for experienced crafters looking to expand their creative potential and tackle more challenging designs with ease.

Automatic Features and Usability

The Bernina 7 Series is renowned for its automatic features, which greatly enhance usability and streamline the sewing process. One of the standout features is the automatic needle threader, a tool that eliminates the often tedious task of threading the needle manually. This saves time and reduces frustration, especially beneficial for those who frequently switch threads during projects.

Additionally, features like automatic thread cutting and tension adjustment further simplify sewing tasks, allowing users to focus more on creativity rather than mechanical adjustments. These advancements make the Bernina 7 Series particularly appealing to those upgrading from the Bernina 5 Series, where such convenience might be limited.

These automatic features not only improve efficiency but also enhance precision, ensuring consistent and professional results. For both hobbyists and professionals, the user-friendly aspects of the Bernina 7 Series make it a valuable asset in any sewing room, transforming the sewing experience into a more enjoyable and efficient process.

Bernina 790 Pro and 770 QE Plus

Expanded Sewing Possibilities

The Bernina 790 Pro and 770 QE Plus are at the forefront of expanding sewing possibilities, designed to cater to the most ambitious projects. With an extensive array of stitches, the 790 Pro allows for detailed customization, whether you're creating decorative elements or functional seams. This model is perfect for those who seek to innovate in their sewing projects, offering the tools needed to realize complex designs.

The 770 QE Plus, on the other hand, is celebrated for its superior harp space, which is ideal for quilting enthusiasts. This feature facilitates the handling of large quilts, allowing for more intricate patterns and a smoother sewing experience. Both models incorporate advanced technology that supports a wide range of fabrics and techniques, making them versatile choices for any sewing enthusiast.

Together, these machines push the boundaries of what can be achieved in sewing, empowering users to explore and create without limitations.

Superior Craftsmanship and Design

The Bernina 790 Pro and 770 QE Plus exemplify superior craftsmanship and design, making them standout choices for discerning sewing enthusiasts. Each machine in the Bernina 7 Series is built with precision engineering, ensuring durability and reliability that support even the most demanding sewing projects. The robust construction of these models provides stability, reducing vibrations and allowing for quieter operation.

The thoughtful design extends to user experience enhancements, such as high-quality stitching mechanisms and intuitive interfaces. Both the 790 Pro and 770 QE Plus feature sleek, ergonomic designs that make prolonged sewing sessions comfortable, while also providing easy access to a wide array of functions.

These machines are not merely tools but are crafted to be integral components of a creative workspace, offering both aesthetic appeal and practical functionality. This blend of artistry and engineering ensures that users experience both efficiency and satisfaction in their sewing endeavors.

Customer Satisfaction and Feedback

Customer satisfaction is a cornerstone of the Bernina 790 Pro and 770 QE Plus experience, with users consistently expressing high levels of contentment with their machines. Owners frequently praise the reliability and efficiency of these models, highlighting how these attributes contribute to enhanced sewing productivity. The ease of use, combined with advanced features, makes these machines accessible to both seasoned professionals and passionate hobbyists.

Feedback often emphasizes the transformative impact of the Bernina 7 Series on users' creative processes. The machines' capabilities inspire confidence, allowing users to tackle challenging projects with ease and precision. Many customers appreciate the thoughtful design elements, such as the expansive throat space and intuitive controls, which significantly improve usability.

Overall, the positive feedback and satisfaction levels from Bernina 790 Pro and 770 QE Plus users underscore the machines' value as reliable and innovative tools in the sewing community, making them a preferred choice for many.

Click here to see the Bernina Range - Bernina Sewing Machines #1 UK Dealer

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Juki Fans – Run, Don’t Walk!

As all Juki lovers in the UK know, Juki very rarely offer sale discounts on their machines. That’s why we’re pleased to announce this exclusive sale! Whether you’re an experienced sewist or just starting your journey, this is your chance to grab one of Juki’s exceptional machines at a reduced price.

Running until 31st January 2025, here’s a rundown of the offers:

Computerised Sewing Machines

Semi-Industrial Machines

Overlockers and Coverstitch Machines

Why Choose Juki?

Juki machines are celebrated worldwide for their reliability, innovation and ability to handle everything from delicate fabrics to industrial-level sewing. Whether you’re creating a bespoke garment, piecing together a stunning quilt or achieving professional finishes with overlock and coverstitch, Juki’s range has you covered.

See the Machines in Action!

Want to try before you buy? Visit our Beeston shop of Sewing Direct, where our knowledgeable team will be happy to provide a demonstration of the fantastic Juki machine range.

If Beeston isn’t convenient for you, arrangements can also be made for demonstrations at our Mansfield shop. Contact us to book your demo and discover which machine is the perfect fit for your sewing projects!

These deals won’t last forever, so don’t miss out! This sale ends 31st January 2025. Visit your nearest stockist or shop online to secure your dream machine at a dream price.

Take advantage while you can - happy sewing!

Discover January 2025 Offers on Bernina Sewing Machines

Start the new year with exceptional offers on Bernina sewing machines! Whether you’re an experienced quilter, an embroidery enthusiast, or just starting your sewing journey, there’s never been a better time to invest in Bernina’s premium craftsmanship and cutting-edge technology.

Why Choose Bernina?

Bernina sewing machines are renowned for their precision, durability, and innovative features. Designed with both hobbyists and professionals in mind, these machines are perfect for sewing, quilting, and embroidery projects. With over 125 years of Swiss engineering excellence, Bernina continues to set the standard in the sewing industry.

Exclusive January Deals

This January, we’re offering unmissable deals on a range of Bernina models:

Accessory of the month



The accessory of the month is the classic Bernina quilting foot with sensor – foot 29C Click here

These offers are available for a limited time only, so don’t miss out!

Visit Our Shops or Shop Online

Pop into our Beeston or Mansfield high street shops to explore these incredible deals in person. Our friendly team is ready to help you choose the perfect Bernina sewing machine to suit your needs. Prefer to shop from the comfort of your home? Browse our full range of Bernina sewing machines on our websites, Sewing Direct and KP Fabrics.

Kickstart Your Creative Year

Take advantage of our January offers to bring home a Bernina sewing machine and make 2025 your most creative year yet. From intricate embroidery to professional-quality stitching, Bernina will be your perfect partner in crafting.

Visit us today or shop online to secure your new Bernina sewing machine. Offers valid until 31st January 2025, while stocks last!

Click here to see our you tube channel.

As we welcome the New Year, it's the perfect time to embark on new sewing projects or upgrade your current equipment. Sewing Direct, the UK's premium seller of sewing machines and accessories, is excited to announce our exclusive January offers on a wide range of Singer sewing machines.

Why Choose Singer Sewing Machines?

With over 160 years of history, Singer is renowned for producing high-quality, reliable sewing machines suitable for both beginners and seasoned professionals. Their machines are designed for ease of use, durability, and precision, making them a favourite among sewing enthusiasts worldwide.

Exclusive January Deals

This January, we're offering significant discounts on select Singer sewing machines to help you kickstart your creative journey. Here are some of our top picks:

Singer M2605 Sewing Machine
Ideal for beginners, the Singer M2605 features 21 stitches and 88 stitch applications, ensuring precision for every fabric type. Originally priced at £239.00, it's now available for £189.00, saving you £50.00.

Sewing Direct

Singer M2605 Sewing Machine Lightweight with Accessories & Warranty | eBay

Singer Heavy Duty 4411 Sewing Machine
Perfect for tackling tougher projects, this machine boasts an extra-high sewing speed and a heavy-duty metal frame for skip-free sewing. Originally priced at £289.00, it's now available for £259.00.

Buy SINGER Heavy Duty 4411 Sewing Machine | Free Delivery | Currys

Singer Fashion Mate 3337 Sewing Machine
A great choice for fashion enthusiasts, this model offers a variety of stitches and easy-to-use features. Originally priced at £229.00, it's now available for £209.00.

Singer 3337 Fashion Mate Sewing Machine - Couling Sewing Machines

Singer Simple 3223 Sewing Machine
Designed with beginners in mind, this machine provides essential features to kickstart your sewing projects. Originally priced at £219.00, it's now available for £197.14.

Singer Simple 3223 Sewing Machine | Singer Outlet

Singer Confidence 7463 Sewing Machine
Ideal for those looking to expand their skills, this machine offers a range of advanced features. Originally priced at £299.00, it's now available for £272.57.

Singer Confidence 7463 Electronic Sewing Machine

Why Shop with Sewing Direct?

Visit Us

Explore our full range of Singer sewing machines and accessories on our website:

Sewing Direct

For personalised advice or to see our machines in action, visit our high street shops in Beeston and Mansfield.

Don't Miss Out

These exclusive January offers are available for a limited time only. Whether you're starting your sewing journey or looking to upgrade, there's no better time to invest in a Singer sewing machine. Shop now and make 2025 your most creative year yet!

Sewing Direct Beeston
133 High Road, Beeston, Nottingham, NG9 2LL
Email: -Info@sewingdirect.co.uk
tel:01159223904
Sewing Direct Mansfield aka Sally Twinkle
1-5 Handley Arcade, Mansfield, NG18 1NQ
Email: -shop@sallytwinkle.co.uk
tel:01623626478
Are both a trading name of Sewing Direct Midlands Limited
Registered in England & Wales, Company number: 14625487
Registered Office 133 High Road, Beeston, Nottingham NG9 2LL
© 2021 SEWING DIRECT
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